With Google Business you have the opportunity to improve your reach in Google by a lot! If this is created and optimized properly, it has the potential to catapult you, your products, your company in the search results, up a few positions.
Remember that this is a Google product. This means that Google can process the content directly.
This gives the search engine a better picture of you and your business. And the more data the search engine has, the better it can understand what you’re about.
Thus, it can show or increase show you, your company and your products to the right people.
What also few know is that you can distribute a lot of news through Google Business. It’s kind of like its own little blog. And Google rewards it when you publish content and constantly expand it.
This is also a very positive thing for your ads, if you run any. Because the more active and high-quality your content, the better your company is regarded by Google.
And the better you are regarded by Google & Co., the better you stand in comparison to the competition and possibly even pay less for the ads, because you are preferred to other competitors.
So Google Business in the context of content publishing should not be underestimated and should be done as much as possible.
Our recommendation is to start with at least one article per week and increase the number over time.
Our general recommendation:
8 x GMB articles per month
When you’re at the very beginning:
4 x GMB articles per month
If you’re an established entrepreneur:
12-30 x GMB items per month
Secure these benefits today:
- Personal contact
- Your individual branding
- You provide us with content
- We care for your GMB
- Pictures you provide
- We plan everything with a concrete editorial plan
- We optimize for you